EBOOK:
Discover how to craft data-first CRM strategies and get tips about coordinating data sources for effective CRM, 5 ways to reduce risks for Salesforce deployments, and the pros and cons of current CRM software offerings.
ESSENTIAL GUIDE:
This report from Capgemini Consulting shows how the search for competitive advantage has driven organisations to shift the focus of their analytical efforts to back office operations
EGUIDE:
As an authority cited in the lead article in this e-guide explains, for many businesses "real time" means more frequent business intelligence reporting or data model updating. And yet, as another article in this e-guide explains, many organisations lack the infrastructure and culture necessary to deliver the required data.
EGUIDE:
Artificial Intelligence is red hot. But what lies beyond the hype? Once it was big data, then cloud, now it is artificial intelligence, and that sub-set of it which is machine learning, that's generating more heat than light. Is there business value here?
CASE STUDY:
Download this TechTarget case study to learn how TIBCO achieved true marketing transformation through the use of TechTarget marketing technology.
EGUIDE:
Alteryx's senior vice-president for Asia-Pacific addresses some misconceptions about data analytics and what the company is doing to stake a bigger claim on the market.
EZINE:
This quarter, we look at the impact of Nokia layoffs on Finland, and in particular the city of Espoo which is home to both Nokia and Microsoft's Finnish headquarters. We also look at how Denmark's Bang & Olufsen is taking control of sales data with cloud-based software.
EGUIDE:
The BI market is wide and varied, and ever evolving. Get the help you need navigating the vibrant options available to your business by downloading and reading this expert guide to BI and analytics tools.
EGUIDE:
Southern Water has centralised its data specialists and overhauled its data management and business intelligence technology to support business decision-making at scale